Privacy policy

PRIVACY POLICY

Last updated: October 17, 2026

Stay Strong operates this store and website, including the data, content, features, tools, products and services provided to you, the customer (the "Services"). Stay Strong is powered by Shopify, which enables us to provide the Services. This Privacy Policy describes how we collect, use and disclose your personal information when you visit, use or make a purchase or other transaction through the Services, or when you otherwise communicate with us. In the event of a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand how your personal information is collected, used and disclosed.

Personal information we collect or process

When we use the term "personal information", we mean information that identifies or can reasonably be linked to you or another person. Personal information does not include information collected anonymously or that has been de-identified. Depending on how you interact with the Services, where you live, and what applicable law permits or requires, we may collect or process the following categories of personal information, including inferences drawn from it:

  • Contact details including your name, address, billing address, shipping address, phone number and email address.
  • Financial information including credit card, debit card and financial account numbers, payment card information, transaction details, payment method, payment confirmation and other payment-related information.
  • Account information including your username, password, security questions, preferences and settings.
  • Transaction information including items you view, add to your cart, save to a wishlist, purchase, return, exchange or cancel, and your past transactions.
  • Communications with us including information you provide when you contact us, such as a customer service request.
  • Device information including information about your device, browser or network connection, your IP address and other unique identifiers.
  • Usage information including information about how and when you use or browse the Services.

Sources of personal information

  • Directly from you, including when you create an account, visit or use the Services, communicate with us, or otherwise provide your personal information.
  • Automatically through the Services, including from your device when you use our products or visit our website, and through cookies and similar technologies.
  • From our service providers, including when we engage them to enable certain technology or when they collect or process your personal information on our behalf.
  • From our partners or other third parties.

How we use your personal information

  • Providing, customizing and improving the Services. To fulfill our contract with you, process payments, manage your orders, remember your preferences, send account notifications, handle purchases, returns and exchanges, create and manage your account, arrange shipping, enable reviews, and offer a personalized shopping experience such as recommending related products.
  • Marketing and advertising. To send commercial and promotional communications by email, text message or post, and to show you online ads about products or services on the Services or on other websites, including based on items you previously purchased or added to your cart.
  • Security and fraud prevention. To authenticate your account, provide a secure shopping and checkout experience, and detect, investigate or act on potentially fraudulent, illegal or malicious activity. If you register an account, you are responsible for keeping your login credentials confidential. We strongly recommend you do not share your username or password with anyone.
  • Communicating with you. To provide customer support, respond to your requests, and maintain our business relationship with you.
  • Legal reasons. To comply with applicable law, respond to valid legal process including requests from law enforcement or government authorities, participate in litigation or other legal proceedings, and enforce or investigate potential violations of our terms or policies.

How we disclose personal information

In certain circumstances we may disclose your personal information to third parties for legitimate purposes, including:

  • With Shopify, vendors and other third parties who provide services on our behalf (IT management, payment processing, data analytics, customer support, cloud storage, order fulfillment and shipping).
  • With business and marketing partners to provide marketing services and show you advertising. We use Shopify to support personalized advertising through third-party services, based on your online activity across different merchants and websites. These partners use your information in line with their own privacy notices. Depending on where you live, you may have the right to tell us not to share information about you for personalized advertising and marketing.
  • When you direct, request or otherwise consent to the disclosure of certain information to third parties, for example to ship your products or through social media widgets or login integrations.
  • With our affiliates or within our corporate group.
  • In connection with a business transaction, such as a merger or insolvency proceeding; to comply with applicable legal obligations including subpoenas, search warrants or similar requests; to enforce our Terms of Service or policies; and to protect or defend the Services, our rights and the rights of our users or others.

Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services in order to provide and improve them. Information you submit to the Services will be transmitted to and shared with Shopify and third parties who may be located in countries other than your own. We also use certain advanced Shopify features that incorporate data derived from your interactions with our store, with other merchants and with the Shopify platform. In those circumstances, Shopify is the controller of your personal information, including responding to your requests to exercise your rights over that use. For more information, see Shopify's consumer privacy policy and Shopify's privacy portal.

Third-party websites and links

The Services may contain links to websites or other online platforms operated by third parties. If you follow links to sites not affiliated with or controlled by us, you should review their privacy and security policies and other terms. We do not guarantee and are not responsible for the privacy or security of such sites, including the accuracy, completeness or reliability of their information. Information you provide in public or semi-public areas, including on third-party social media platforms, may also be visible to other users. Including such links does not imply endorsement of those platforms or their owners unless expressly stated in the Services.

Children's data

The Services are not intended to be used by children, and we do not knowingly collect personal information from children as defined by applicable law in your jurisdiction. If you are a parent or legal guardian of a child who has provided us with personal information, you may contact us using the details below to request its deletion. As of the effective date of this Privacy Policy, we do not have actual knowledge that we "share" or "sell" personal information of individuals under 16 years of age.

Security and retention of your information

Please note that no security measure is perfect or impenetrable, and we cannot guarantee "perfect security". In addition, information you send to us may not be secure in transit. We recommend that you do not use insecure channels to send us sensitive or confidential information.

How long we retain your personal information depends on factors such as whether we need it to maintain your account, provide the Services, comply with legal obligations, resolve disputes, or enforce other applicable contracts and policies.

Your rights and choices

Depending on where you live, you may have some or all of the rights below. These rights are not absolute, may apply only in certain circumstances, and in some cases we may decline your request where permitted by law.

  • Right to access. You may have the right to request access to the personal information we hold about you.
  • Right to delete. You may have the right to request that we delete the personal information we hold about you.
  • Right to correct. You may have the right to request that we correct inaccurate personal information we hold about you.
  • Right to data portability. You may have the right to receive a copy of the personal information we hold about you and to request that we transfer it to a third party, in certain circumstances and with certain exceptions.
  • Right to opt out of sale or sharing for targeted advertising. Depending on where you live, you may have the right to opt out of the "sale" or "sharing" of your personal information, or to object to its processing for purposes considered "targeted advertising" under applicable privacy laws. If you visit our website with the Global Privacy Control opt-out preference signal enabled, depending on your location we will automatically treat that visit as an opt-out request for the device and browser you use. If we can associate that device with a Shopify account, we will apply the opt-out to that account as well. For more information, visit https://globalprivacycontrol.org/. Apart from the Global Privacy Control signal, we do not recognize other "Do Not Track" signals.
  • Managing communication preferences. We may send you promotional emails, and you can opt out at any time using the unsubscribe link in our emails. If you opt out, we may still send non-promotional emails, such as those about your account or your orders.

If you reside in the United Kingdom or the European Economic Area, and subject to exceptions and limitations under local law, you may also exercise the following rights:

  • Objection to processing and restriction of processing. You may have the right to ask us to stop or limit the processing of your personal information for certain purposes.
  • Withdrawal of consent. Where processing is based on your consent, you have the right to withdraw it. Withdrawal does not affect the lawfulness of processing carried out before it.

You may exercise any of these rights where indicated in the Services or by contacting us using the details below. For more information about how Shopify uses your personal information and the rights you may have, visit https://privacy.shopify.com/en.

We will not discriminate against you for exercising any of these rights. We may need to verify your identity before processing your request, as permitted or required by applicable law. You may designate an authorized agent to submit requests on your behalf; we will require proof of that authorization and may need to verify your identity directly with you. We will respond to your request within a reasonable time as set out by applicable law.

Complaints

If you have a complaint about how we handle your personal information, please contact us using the details below. Depending on where you live, you may have the right to appeal our decision by contacting us, or to lodge a complaint with your local data protection authority.

International transfers

Please note that we may transfer, store and process your personal information outside the country where you live.

If we transfer your personal information out of the European Economic Area or the United Kingdom, we will use recognized transfer mechanisms such as the European Commission's Standard Contractual Clauses, or any equivalent contract issued by the competent UK authority, unless the transfer is to a country recognized as providing an adequate level of protection.

Changes to this Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for operational, legal or regulatory reasons. We will post the updated version on this website, update the "Last updated" date, and notify you of changes as required by applicable law.

Contact

If you have questions about our privacy practices or this Privacy Policy, or if you wish to exercise any of your rights, email us at staystrong@use.startmail.com or write to us at Calle del Viento 29, 28737 Braojos de la Sierra, Madrid, Spain. For the purposes of applicable data protection law, we are the controller of your personal information.